South East Asia Development Corp. Ltd. (SEAD) SEAD’s former affiliated company – Sino Electric Industries Co. Ltd. (SEI) - was founded in 1997 by a group of entrepreneurs in Hong Kong. The company began as a small trading and manufacturing business, primarily focusing on producing and selling electrical consumer goods and accessories. It evolved into a pan Asian IT and software development company through strategic investments, talent acquisition, and a commitment to innovation. The company’s success story serves as a testament to the power of adaptation and perseverance in the ever-changing business landscape.

Growth and Expansion: By the end of the 1990s, the company experienced rapid growth and expansion. The company established partnerships with various international manufacturers, distributors and retailers, allowing them to access new markets and increase their product range. Subsequently, by the early 2000s, the company had become a major player in markets like EU, UK, Scandinavia, Australia and South Africa.

Transition to IT and Software Development: The founders of the company recognized the growing demand for IT services and software development in Asia. They made a strategic decision to transform part of the company resources from a traditional trading and manufacturing business into a pan Asian IT and software development company. At the end this transition process, the company and all of its activities were consolidated and rebranded in SEAD. The company is still engaged in both sourcing and software development activities, which are operated under the same roof, but independent from each other.

Investment in Talent and Technology: SEAD heavily invested in recruiting top talent in the IT and software development fields. The company also established partnerships with leading companies in Europe and elsewhere. Our core partner – SB Entwicklung GmbH – in Germany gives us access to a very established team of around 60 developers and vice versa.

Expansion Into Other Markets: With a strong foundation in Asia and Europe, SEAD successfully expanded its operations into other markets. The company established regional competence and development centres to cater to the diverse needs of clients.

Diversification of Services: In addition to providing IT and software development services, SEAD also diversified its offerings to include consulting, project management, and administrative solutions. The company became a one-stop shop for businesses looking to enhance their digital capabilities and improve their operational efficiency.

Recognition and Success: SEAD and SBE quickly gained recognition gained recognition as a leading IT and software development company in Europe, Asia and elsewhere. The company won recognition for its innovative solutions and customer-centric approach. Today, SEAD is a trusted partner for businesses of all sizes looking to leverage technology to achieve their goals.